In the New World of Digital Mass Media the Art form in the word Videographer has become convoluted. In todays age everyone that has an Smart phone or camera that has hit the record button is now considered a videographer. So how do you tell the difference when beginner and experts all go by the same title…. Videographer.
So how many Differences can there be? Here are a few to take in account.
- Type – Wedding, Landscape, Real Estate, Documentary, Narrative, Music Video, Corporate Video, Run and Gun, Cinema Vérité, and Event
- Skill Level “which includes the levels of clients they deal with, production knowledge, experience, and current market knowledge”
- Personality “Can you talk to them and fully explain a project or are they doing most of the talking about their Art form?”
- Adaptability ” Factors during a production are forever changing such as lighting, sound, and environment. Creating Content requires a degree of mitigating unforeseen obstacles to finish projects.”
- Passion ” so why is Passion in the list, simply put Passion is the only thing that will make you stand in the hot sun for 6 hours waiting to get The shot while others rush to finish to start on the next rushed project.
Head Spinning Yet?
Creating Content in Alignment with the Customers needs is the Golden Formula. – D. Martin
SO What Questions do you need to Ask to Ensure You are Getting the RIGHT Videographer for the Job?
First – As a Potential Client – Explain the Project and Budget to them – Then Ask
- What is your level of interest in this project? ” This question is more important than it sounds and looks, If the Videographer has low to no interest in your project It WILL Show in the finished product.
- What do you think it will take to complete my project? ” This will allow you to see the level of expertise of the Videographer, It will also let you know if they were even listening to you in the first place.
- Do you have time to Complete this Project? ” This is for the more experienced Videographers who are usually booked solid because the demand for great videographers who finish work is insane at the moment.
- What’s Your Process? “An experienced Videographer will have general Idea of how they can go about handling the project, which will get fully flushed out later after both parties decide they are a proper fit.”
- Can this Project be Completed inside the Budget quoted Earlier? “This question is very important because some Videographers will say yes to the project and budget hoping their craftiness and creativity will prevail before officially itemizing the project.
- Can you tell a Story ” One of the Most Important and underrated Elements. Without Story the Video or Content has no driving force”
Conclusion:
Choosing the right Videographer can seem like sensory Overload, Questions like how do i know if I’m choosing the right one? or How do I know which one is better? How Do I really know if Im going to get what I want? May be Crowding your mind. No need to Stress out Choosing a Videographer can be as easy as this: Ask your family, friends, or business associates who they use or recommend, this will save you a ton of time it’s a direct link to a trusted source. You can browse your favorite social media outlet like youtube, facebook, or instagram to get a sense and feel of the quality and type of work they put out. Freelancing outlets are another great way to find a Videographer, platforms like up-work, guru, fivrr, and behance have them all grouped in a giant pool for you to choose from.
An Important Question You Should Ask Yourself Before Choosing a Videographer is:
Is this a 1 off project or do I want to have multiple videos in a series? “If you are looking to create a series of videos or branded content you will want to stick with 1 Videographer choosing several Videographers to create separate content that needs to look cohesive is a risk. In this instance you should look at your Videographer as more of your partner in Content Creation. Someone you can talk to, bounce ideas off of, openly discuss feasibility vs pricing, and have a mutual respect about maintaining Brand Message and Integrity.”
Major Key – When you find the Right Videographer they will become more of a partner working in conjunction with you and becoming an aid in helping get your brand message out on a consistent basis. that always maintain a cohesive look and feel.
The value of the right Videographer in this day and age is tremendous. They will help you get your message out in ways that resonate with your target audience, keep your brand engaged with it’s customers, and they will always insure that you are portrayed properly so that you or your brand will Shine.
If you already have a Videographer use his guide to better communicate with them but if they aren’t fitting the bill, It May be time for a new one.
- #BreakUpWithYourVideographer
- #ItsTimeForANewOne
If you are having issues after a bad breakup with your videographer just Call Us, were skilled in revitalizing clients after tough breakups with their content creators.
#DontWorryTheyllBeOk
